Land Brokerage & Auctions

Our experienced team of land professionals specializes in traditional listing services, public auctions, and online auctions throughout the country.

Brokerage & Auctions

Peoples Company’s land brokerage and auction service utilizes a unique infrastructure, processes, personnel, and innovative marketing strategies to enable our team to provide clients with the highest level of service while meeting their goals. Clients depend on our experienced team of land professionals to determine and implement the proper strategy to set a client’s land apart from alternative properties and ensure maximum exposure.

Collaboration among our team is a crucial component to our success in the land business. Peoples Company team members are not only encouraged to share leads, ideas, market knowledge, and strategies with one another – it is expected of them. This level of collaboration has allowed Peoples Company to create an environment where team members trust each other, respect boundaries, share and cooperate on leads, and consistently deliver results at a high level.

All of our land professionals are members of the REALTORS® Land Institute.

CORE ADVANTAGES

The Peoples Company platform simply cannot be matched by competitors. We provide clients with exceptional service, superior marketing and extensive industry knowledge.

INNOVATIVE WEBSITE

Industry-leading website, averaging more than 50,000 unique visitors and over 100,000 hits per month which include downloadable FSA maps, soil maps, plat maps, and aerial photography.

MULTIPLE LISTING SERVICE

Promoting all land listings and auctions on several websites across all segments of the real estate industry including REALTORS® Land Institute, Lands of America, Land and Farm, and more.

DIRECT MAIL CAMPAIGNS

Maintaining a database of thousands who receive our direct mail campaigns including our newsletter and e-mail blast featuring new listings, upcoming auctions and auction results.

MOBILE BIDDING APP

Creating opportunities for buyers anywhere in the world with our versatile mobile auction app and online bidding, eliminating the need to be physically present at the auction.

SOCIAL MEDIA

Utilizing our extensive social media platforms, targeted ad campaigns and company blog to maximize exposure of listings and auctions.

CONTINUOUS COMMUNICATION

Continually communicating with our clients through regular interaction and updates as well as supplying them with quarterly Listing Activity reports.

CUSTOM MARKETING

Designing custom marketing materials for every land listing and auction through our in-house, professional graphic design team giving each property a distinct identity.

CERTIFIED AUCTIONEER

Leveraging our award-winning auctioneer who was the 2017 Iowa Champion Auctioneer and holds the highly regarded Certified Auctioneers Institute designation.

IN-HOUSE CLOSING SERVICES

Working directly with our client's attorneys, lenders and other trusted advisors through our in-house, professional closing department.

To learn more about the diverse range of aggressive land brokerage campaigns and proven real estate marketing tactics offered by Peoples Company, email us at LandBrokerage@PeoplesCompany.com or call 855.800.5263 (LAND) to speak with a land professional today.